Draft and review audience-specific content using supplied brand examples, local text diagnostics, and adaptable channel templates.

Content Creator Draft and review audience specific content using supplied brand examples, local text diagnostics, and adaptable channel templates. When to Use Use this skill when writing blog posts, creating social media content, establishing brand voice, optimizing content for SEO, or planning content calendars. Keywords content creation, blog posts, SEO, brand voice, social media, content calendar, marketing content, content strategy, content marketing, brand consistency, content optimization, social media marketing, content planning, blog writing, content frameworks, brand guidelines, social media strategy Inputs and boundaries Obtain the audience, purpose, approved claims and sources, brand examples, channel, and desired next action. Reuse supplied constraints; do not invent audience research. Python 3 is sufficient for the optional local scripts. Run the examples from this skill directory with a permitted UTF 8 input below the working directory (maximum 1 MiB); paths elsewhere are rejected. The scripts read that file and print diagnostics, without calling an analytics service or editing it. Review any private text before sharing the output. Drafting does not authorize scheduling, sending or publication. Quick Start For Brand Voice Development 1. Run scripts/brand voice analyzer.py on existing content to record rough lexical features 2. Review references/brand guidelines.md to select voice attributes 3. Apply chosen voice consistently across all content For Blog Content Creation 1. Choose template from references/content frameworks.md 2. Research keywords for topic 3. Write content following template structure 4. Run scripts/seo optimizer.py [file] [primary keyword] to optimize 5. Review suggestions against the audience and actual page before publishing For Social Media Content 1. Review platform best practices in references/social media optimization.md 2. Use appropriate template from references/content frameworks.md 3. Optimize based on platform specific guidelines 4. Schedule using assets/content calendar template.md Core Workflows Establishing Brand Voice (First Time Setup) When creating content for a new brand or client: 1. Analyze Existing Content (if available) 2. Define Voice Attributes Review brand personality archetypes in references/brand guidelines.md Select primary and secondary archetypes Choose 3 5 tone attributes Document in brand guidelines 3. Create Voice Sample Write 3 sample pieces in chosen voice Compare samples manually with approved examples; use the analyzer only for lexical clues Refine based on results Creating SEO Optimized Blog Posts 1. Keyword Research Identify the reader question and relevant search intent from actual research Record related questions that the piece needs to answer Do not invent search volumes or treat word frequency as semantic research 2. Content Structure Use blog template from references/content frameworks.md Use a descriptive title and headings; use the reader's terminology naturally Use enough detail to answer the question; there is no universal SEO word count 3. Optimization Check 4. Apply SEO Recommendations Remove repetition that hurts clarity; do not target a keyword density percentage Ensure proper heading structure Add internal and external links Optimize meta description Social Media Content Creation 1. Platform Selection Identify primary platforms based on audience Review platform specific guidelines in references/social media optimization.md 2. Content Adaptation Start with blog post or core message Use repurposing matrix from references/content frameworks.md Adapt for each platform following templates 3. Optimization Checklist Platform appropriate length Audience informed posting time to test Correct image dimensions Platform specific hashtags Engagement elements (polls, questions) Content Calendar Planning 1. Monthly Planning Copy assets/content calendar template.md Set monthly goals and KPIs Identify key campaigns/themes 2. Weekly Distribution Choose a mix based on goals, production capacity and observed audience needs Balance platforms throughout week Label untested timing assumptions and compare results over a stated period 3. Batch Creation Create all weekly content in one session Maintain consistent voice across pieces Prepare all visual assets together Key Scripts brand voice analyzer.py Counts a small English vocabulary and estimates sentence length/readability. It cannot establish authentic brand voice or validate factual claims. Usage : python scripts/brand voice analyzer.py <file [json text] Returns : Voice profile (formality, tone, perspective) Readability score Sentence structure analysis Improvement recommendations seo optimizer.py Analyzes content for SEO optimization and provides actionable recommendations. Usage : python scripts/seo optimizer.py <file [primary keyword] [secondary keywords] Returns : Descriptive text diagnostics (no ranking or quality score) Keyword density analysis Structure assessment Meta tag suggestions Specific optimization recommendations Reference Guides When to Use Each Reference references/brand guidelines.md Setting up new brand voice Ensuring consistency across content Training new team members Resolving voice/tone questions references/content frameworks.md Starting any new content piece Structuring different content types Creating content templates Planning content repurposing references/social media optimization.md Platform specific optimization Hashtag strategy development Planning platform specific checks without assuming ranking algorithms Setting up analytics tracking Best Practices Content Creation Process 1. Always start with audience need/pain point 2. Research before writing 3. Create outline using templates 4. Write first draft without editing 5. Optimize for SEO 6. Edit for brand voice 7. Proofread and fact check 8. Optimize for platform 9. Schedule strategically Quality Indicators Claims supported by sources and the reader's question answered Readability appropriate for audience Consistent brand voice throughout Clear value proposition Actionable takeaways Proper visual formatting Platform optimized Common Pitfalls to Avoid Writing before researching keywords Ignoring platform specific requirements Inconsistent brand voice Over optimizing for SEO (keyword stuffing) Missing clear CTAs Publishing without proofreading Ignoring analytics feedback Performance Metrics Track these KPIs for content success: Content Metrics Organic traffic growth Average time on page Bounce rate Social shares Backlinks earned Engagement Metrics Comments and discussions Email click through rates Social media engagement rate Content downloads Form submissions Business Metrics Leads generated Conversion rate Customer acquisition cost Revenue attribution ROI per content piece Integration Points This skill works best with: Analytics platforms (Google Analytics, social media insights) SEO tools (for keyword research) Design tools (for visual content) Scheduling platforms (for content distribution) Email marketing systems (for newsletter content) Quick Commands Worked example: one source, two drafts For an approved release note stating “CSV export is now available”, prepare a short help article explaining where export lives and a social draft linking to that article. Keep the exact supported formats and limitations from the source. Do not turn the claim into “save hours” without measured evidence. Run the local text diagnostics, then verify the instructions against the actual product and compare tone with two approved posts. Return both drafts, source links, unresolved facts and a proposed calendar slot. Expected result: reviewable copy; no posts have been sent. Limitations The bundled analyzer uses small English word lists and approximate syllables; ties or absent matches do not identify a brand personality. It is not a validated reading assessment and does not support multilingual scoring reliably. The SEO helper inspects simple Markdown patterns, not rendered pages, indexing, search demand, accessibility, ranking, or causality. Character lengths and word counts are observations, not quality thresholds. Templates contain illustrative placeholders, not testimonials, benchmarks or client facts. Confirm rights and approvals for quoted material and images. Channel features change. Check the current native composer and official help for the selected format; use account analytics to test timing instead of universal rules. Google's [people first content guidance](https://developers.google.com/search/docs/fundamentals/creating helpful content) explains why satisfying reader needs matters more than filling a target word count.

content-creator