Creates viral social media hooks using proven psychological patterns and trigger words. Use when user needs attention-grabbing openings for posts, threads, videos, or content.

Viral Hook Creator Purpose Generate 3 5 viral hook options using proven psychological patterns that create curiosity, provide value, and drive engagement. Hooks are optimized for social platforms (X/Twitter, LinkedIn, Instagram, TikTok). Execution Logic Check $ARGUMENTS first to determine execution mode: If $ARGUMENTS is empty or not provided: Respond with: "viral hook creator loaded, proceed with additional instructions" Then wait for the user to provide their requirements in the next message. If $ARGUMENTS contains content: Proceed immediately to Task Execution (skip the "loaded" message). Task Execution When user requirements are available (either from initial $ARGUMENTS or follow up message): 1. MANDATORY: Read Reference Files FIRST BLOCKING REQUIREMENT DO NOT SKIP THIS STEP Before doing ANYTHING else, you MUST use the Read tool to read BOTH reference files. This is non negotiable: What you will find: hook patterns.md : 18 proven hook patterns with templates, psychology explanations, and the Pattern Selection Matrix trigger words.md : Four categories of viral trigger words (Insider, Helper, Thinker, Amplifiers) DO NOT PROCEED to step 2 until you have read both files and have the patterns and trigger words loaded in context. 2. Check for Business Context (Optional) Check if FOUNDER CONTEXT.md exists in the project root. If it exists: Read it and use the business context to personalize your output (industry terminology, audience pain points, brand voice, authority metrics). If it doesn't exist: Proceed using defaults from the "Defaults & Assumptions" section. 3. Analyze Input From the user's requirements, extract: Content topic/theme Target platform (X, LinkedIn, Instagram, TikTok, general) Goal (awareness, education, engagement, conversion) Target audience demographics and psychographics Available social proof (stats, achievements, research) For any missing information, apply defaults from the "Defaults & Assumptions" section. 4. Generate Viral Hooks Using the patterns and trigger words you read in Step 1, create hooks: 1. Select patterns from hook patterns.md using the Pattern Selection Matrix (match user's goal + platform) 2. Draft each hook using the pattern template as your starting point 3. Integrate 1 2 trigger words from trigger words.md into each hook as you write: Insider words (secretly, revealed, hidden, uncovered, etc.) → exclusivity patterns Helper words (losing, wasting, bleeding, stealing, etc.) → problem/urgency patterns Thinker words (backwards, myth, counterintuitive, paradox, etc.) → contrarian patterns Amplifiers (literally, every, zero, completely, etc.) → any pattern for intensity 4. Follow all Writing Rules (Core Rules, Pattern Specific Rules, Platform Specific Adaptations) 5. Ensure differentiation each hook must use a unique pattern 6. Verify natural integration trigger words should enhance, not distract 5. Format and Verify Structure output according to Output Format section Complete Quality Checklist self verification Verify each hook contains trigger words from the reference file Writing Rules Hard constraints. No interpretation. Core Rules Maximum 120 characters for X/Twitter hooks. Maximum 1 2 lines (40 60 characters) for video hooks. Lead with the most interesting element. Create a curiosity gap (promise value but withhold details). Use specific numbers when possible (not "many" but "17"). Avoid clickbait that doesn't deliver. Use power words: steal, secret, mistake, never, proven, blueprint. No emojis unless platform specific (Instagram/TikTok OK, LinkedIn/X avoid). No fluff or filler words. Active voice only. Present tense preferred. Pattern Specific Rules For authority hooks: Lead with credible metric. For list hooks: Use odd numbers (7 6, 5 4). For story hooks: Start with unexpected outcome. For data hooks: Lead with surprising stat. For cautionary hooks: Lead with mistake/lesson. Platform Specific Adaptations X/Twitter : Punchy, contrarian, data driven, 120 char max. LinkedIn : Professional, achievement oriented, thought leadership, 40 60 char first line. Instagram : Visual promise, lifestyle oriented, aspirational, 125 char before "more" cutoff. TikTok : Fast paced, relatable, trend aware, 20 30 char on screen text. General : Versatile, platform agnostic. Output Format Clean and simple. Just hooks with their pattern type as a headline. Example: Defaults & Assumptions Use these unless overridden. Number of hooks: 3 Platform: X/Twitter (most restrictive character limit). Goal: Maximize engagement (likes, comments, shares). Audience: General business/entrepreneurship audience. Tone: Professional but conversational (matches most founders). Emotion: Curiosity (safest default for viral content). Format: Thread/post opener (not video hook). References These files MUST be read using the Read tool before generating any hooks (see Step 1 of Task Execution): File Purpose ./references/hook patterns.md 18 proven hook patterns with templates, psychology, and Pattern Selection Matrix ./references/trigger words.md Viral trigger word categories (Insider, Helper, Thinker, Amplifiers) Why both matter: Hook patterns provide psychological structure. Trigger words amplify emotional impact. Patterns alone = good hook. Patterns + trigger words = viral hook (~10x more engagement). Quality Checklist (Self Verification) Before finalizing, verify ALL of the following: Pre Generation Check [ ] I read ./references/hook patterns.md before generating hooks [ ] I read ./references/trigger words.md before generating hooks [ ] I have the 18 patterns and 4 trigger word categories in context Pattern & Structure Verification [ ] Each hook uses a proven pattern from hook patterns.md (not made up patterns) [ ] Each hook uses a DIFFERENT pattern (no repetition) [ ] Pattern templates were adapted to user context [ ] Hooks create genuine curiosity without being misleading Trigger Word Integration Verification [ ] Each hook contains 1 2 trigger words FROM THE FILE I READ [ ] Trigger words match pattern types appropriately [ ] Trigger words are integrated naturally (not forced) [ ] Trigger words enhance emotional impact Writing Rules Compliance [ ] Character limits respected for platform [ ] Specific numbers used (not "many" or "some") [ ] Active voice throughout [ ] No fluff or overused phrases Final Check If ANY hook is missing trigger words from the reference file or uses patterns not from hook patterns.md → revise before presenting.

viral-hook-creator