opportunity-solution-tree
Build an Opportunity Solution Tree from outcomes to opportunities, solutions, and tests. Use when a stakeholder request needs problem framing before you decide what to build.
By deanpeters · 2,192 installs
npx skills add deanpeters/product-manager-skills --skill opportunity-solution-tree
Source repository · Upstream listing
Purpose
Guide product managers through creating an Opportunity Solution Tree (OST) by extracting target outcomes from stakeholder requests, generating opportunity options (problems to solve), mapping potential solutions, and selecting the best proof of concept (POC) based on feasibility, impact, and market fit. Use this to move from vague product requests to structured discovery, ensuring teams solve the right problems before jumping to solutions—avoiding "feature factory" syndrome and premature convergence on ideas.
This is not a roadmap generator—it's a structured discovery process that outputs validated opportunities with testable solution hypotheses.
Input
Works best with: The stakeholder request or the target outcome you're starting from.
Also useful: Customer evidence you already have, constraints, and solutions already being pushed.
Anything supplied with the invocation itself — text after the skill name, a pasted context dump, or an appended ARGUMENTS: line — counts as answers already given. Use it and skip whatever it covers; don't re ask.
Arriving empty handed? That works too. The skill opens by asking for the request or desired outcome, then extracts the measurable target outcome from it.
Example invocation: Build an OST from this request: 'Sales says we need a mobile app because competitors have one.'
Key Concepts
What is an Opportunity Solution Tree (OST)?
An OST is a visual framework (Teresa Torres, Continuous Discovery Habits ) that connects:
1. Desired Outcome (business goal or product metric)
2. Opportunities (customer problems, needs, pain points, or desires that could drive the outcome)
3. Solutions (ways to address each opportunity)
4. Experiments (tests to validate solutions)
Structure:
Why This Works
Outcome driven: Starts with business goal, not feature requests
Divergent before convergent: Explores multiple opportunities before picking solutions
Problem focused: Opportunities are problems, not solutions disguised as problems
Testable: Each solution maps to experiments, not just "build it and ship"
POC selection: Evaluates feasibility, impact, market fit before committing resources
Anti Patterns (What This Is NOT)
Not a feature list: Opportunities are problems customers face, not "we need dark mode"
Not solution first: Don't start with "we should build X"—start with "customers struggle with Y"
Not waterfall planning: OST is a discovery tool, not a project plan
Not a one time exercise: OSTs evolve as you learn from experiments
When to Use This
Stakeholder requests a feature or product initiative
Starting discovery for a new product area
Clarifying vague OKRs or strategic goals
Prioritizing which problems to solve first
Aligning team on what outcomes you're driving
When NOT to Use This
When the problem is already validated (move to solution testing)
For tactical bug fixes or technical debt (no discovery needed)
When stakeholders demand a specific solution (address alignment issues first)
Facilitation Source of Truth
Use [ workshop facilitation ](../workshop facilitation/SKILL.md) as the default interaction protocol for this skill.
It defines:
session heads up + entry mode (Guided, Context dump, Best guess)
one question turns with plain language prompts
progress labels (for example, Context Qx/8 and Scoring Qx/5)
interruption handling and pause/resume behavior
numbered recommendations at decision points
quick select numbered response options for regular questions (include Other (specify) when useful)
This file defines the domain specific assessment content. If there is a conflict, follow this file's domain logic.
Application
Use template.md for the full fill in structure.
This interactive skill follows a two phase process :
Phase 1: Generate OST (extract outcome, identify opportunities, map solutions)
Phase 2: Select POC (evaluate solutions, recommend best starting point)
Step 0: Gather Context (Before Questions)
Agent suggests:
Before we create your Opportunity Solution Tree, let's gather context:
Stakeholder Request or Product Initiative:
What did the stakeholder ask for? (Feature request, product idea, strategic goal)
Any existing materials: PRD drafts, OKR documents, strategy memos, meeting notes
Problem statements, customer complaints, or research findings
Product Context (if available):
Website copy, positioning statements, product descriptions
Competitor materials, customer reviews (G2, Capterra), community discussions
Usage data, support tickets, churn reasons
You can paste this content directly, or describe the request briefly.
Phase 1: Generate Opportunity Solution Tree
Question 1: Extract Desired Outcome
Agent asks:
"What's the desired outcome for this initiative? (What business or product metric are you trying to move?)"
Offer 4 enumerated options:
1. Revenue growth — "Increase ARR, expand revenue from existing customers, new revenue streams" (Common for scaling products)
2. Customer retention — "Reduce churn, increase activation, improve engagement/stickiness" (Common for established products with retention issues)
3. Customer acquisition — "Increase sign ups, trial conversions, new user growth" (Common for early stage or growth products)
4. Product efficiency — "Reduce support costs, decrease time to value, improve operational metrics" (Common for mature products optimizing operations)
Or describe your specific desired outcome (be measurable: e.g., "Increase trial to paid conversion from 15% to 25%").
User response: [Selection or custom]
Agent extracts and confirms:
Desired Outcome: [Specific, measurable outcome]
Why it matters: [Rationale from stakeholder request or context]
Question 2: Identify Opportunities (Problems to Solve)
Agent generates 3 opportunities based on the desired outcome and context provided.
Agent says:
"Based on your desired outcome ([from Q1]) and the context you provided, here are 3 opportunities (customer problems or needs) that could drive this outcome:"
Example (if Outcome = Increase trial to paid conversion):
1. Opportunity 1: Users don't experience value during trial — "New users sign up but don't complete onboarding, never reach 'aha moment,' abandon before seeing core value"
Evidence: [From context: onboarding analytics, support tickets, exit surveys]
2. Opportunity 2: Pricing is unclear or misaligned — "Users unsure if paid plan is worth it; don't understand what they get for the price; pricing page confusing"
Evidence: [From context: conversion funnel drop off at pricing page, sales objections]
3. Opportunity 3: Free plan is 'good enough' — "Users stay on free tier indefinitely because it meets their needs; no compelling reason to upgrade"
Evidence: [From context: freemium user retention data, support tickets asking for workarounds]
Agent asks:
"Which opportunity feels most critical to explore first, or would you like to modify/add opportunities?"
User response: [Selection or custom]
Question 3: Generate Solutions for Selected Opportunity
Agent generates 3 solution ideas for the selected opportunity.
Agent says:
"For Opportunity [X]: [Name] , here are 3 potential solutions to test:"
Example (if Opportunity 1 selected: Users don't experience value during trial):
1. Solution 1: Guided onboarding checklist — "Interactive checklist that walks users through core workflows step by step (e.g., 'Create your first project,' 'Invite a teammate,' 'Complete a task')"
Hypothesis: Structured guidance increases completion rate
Experiment: A/B test checklist vs. no checklist, measure activation rate
2. Solution 2: Time to value triggers — "Automatically prompt users when they're stuck (e.g., 'You haven't created a project yet—here's a template to get started')"
Hypothesis: Proactive nudges prevent drop off
Experiment: Track engagement with prompts, measure trial to paid lift
3. Solution 3: Human assisted onboarding — "Offer 15 min onboarding call with CSM for high value trial users (enterprise, team plans)"
Hypothesis: Personal touch increases conversion for high intent users
Experiment: Offer to 50 trial users, measure conversion vs. control group
Agent asks:
"Would you like to explore solutions for another opportunity, or move to POC selection?"
User response: [Selection or custom]
Phase 2: Select Proof of Concept (POC)
After generating solutions, the agent helps select which solution to test first.
Question 4: Evaluate Solutions (Feasibility, Impact, Market Fit)
Agent says:
"Let's evaluate your solutions to pick the best starting point. I'll score each solution on Feasibility (how hard to build), Impact (how much it could move the outcome), and Market Fit (how well it aligns with customer needs)."
Agent generates evaluation table:
Solution Feasibility (1 5) Impact (1 5) Market Fit (1 5) Total Score Rationale
Solution 1: Guided onboarding checklist 4 4 5 13 High feasibility (UI pattern), proven impact (industry standard), strong market fit (users expect onboarding)
Solution 2: Time to value triggers 3 3 4 10 Medium feasibility (requires analytics integration), moderate impact (depends on trigger quality), good market fit
Solution 3: Human assisted onboarding 5 5 3 13 High feasibility (no dev work), high impact (personal touch), lower market fit (doesn't scale, high touch only)
Scoring criteria:
Feasibility: 1 = months of work, 5 = days/weeks
Impact: 1 = minimal outcome movement, 5 = major outcome shift
Market Fit: 1 = customers don't care, 5 = customers actively request this
Agent recommends:
Recommended POC: Solution 1 (Guided onboarding checklist)
Why this POC:
Balances feasibility (can build in 2 4 weeks) with impact (proven pattern)
Strong market fit (users expect onboarding guidance)
Testable hypothesis: "If we guide users through core workflows, activation rate will increase from X% to Y%"
Alternative POC: Solution 3 (Human assisted onboarding)
If you want to learn fast with no dev work, start here
Test manually with 20 50 trial users, gather qualitative feedback
Use learnings to inform automated solution (Solution 1)
Not recommended for POC: Solution 2 (Time to value triggers)
Requires more upfront investment
Impact depends on trigger quality (needs experimentation to get right)
Better as follow up after validating core onboarding flow
Question 5: Define Experiment
Agent asks:
"How will you test this solution? What's the experiment?"
Offer 3 enumerated options:
1. A/B test — "Build MVP, show to 50% of trial users, compare conversion vs. control" (Best for: Quantitative validation, requires traffic)
2. Prototype + usability test — "Create clickable prototype, watch 10 users attempt onboarding, gather qualitative feedback" (Best for: Early stage validation, low traffic)
3. Manual concierge test — "Run the solution manually with 20 users (e.g., personally walk them through onboarding), measure outcomes" (Best for: Learning fast, no dev work)
Or describe your experiment approach.
User response: [Selection or custom]
Output: Opportunity Solution Tree + POC Plan
After completing the flow, the agent outputs:
Examples
See examples/sample.md for full OST examples.
Mini example excerpt:
Common Pitfalls
Pitfall 1: Opportunities Disguised as Solutions
Symptom: "Opportunity: We need a mobile app"
Consequence: You've already converged on a solution without exploring the problem.
Fix: Reframe opportunities as customer problems: "Mobile first users can't access product on the go."
Pitfall 2: Skipping Divergence (Jumping to One Solution)
Symptom: "We know the solution is [X], just need to build it"
Consequen